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Articles ( Showing 1-20 of 15 items)
Searched for: [ Keywords: "Live streaming commerce" ] clear all
Journal Article
Analysing younger online viewers’ motivation to watch video game live streaming through a positive perspective
by Lifu Li , Kyeong Kang  and  Osama Sohaib
Abstract
The paper focuses on younger online viewers’ motivation to watch video game live streaming on live streaming platforms. Unlike existing scholars, it analyses younger online viewers’ watching motivation through a positive perspective and draws on the Play-Others-Downtime theory (P-O-D theory) and the motivation theory to establish the research model. By analysing 397 [...] Read more

Journal Article
Discovering online Chinese consumers’ impulse buying in live streaming by the theory of planned behavior
by Lifu Li  and  Kyeong Kang
Abstract
The study explores online consumers’ impulse buying intentions and behaviors on live streaming platforms. Unlike traditional shopping modes, the development of real-time video streaming provides online consumers with a distinct approach to interacting with live streamers and browsing online products in real-time, potentially causing their impulse buying intentions. To und [...] Read more

Journal Article
Online consumers build trust with online merchants through real-time interaction function
by Lifu Li
Abstract
Given the rapid development of live streaming commerce in China, this study focuses on the interactivity and sociability of live streaming shopping activities and explores online consumers’ real-time interaction intentions and trust-building behaviours with online merchants. To discover the real-time interaction between online consumers and online merchants, this study bu [...] Read more

Journal Article
From E-commerce to V-commerce: Understanding the Impact of Virtual Reality and Metaverse on Economic Activities
by Robertas Damaševičius
Abstract
This paper explores the transformative journey from traditional e-commerce to the emerging realm of virtual commerce (v-commerce) within the metaverse, a collective virtual shared space created by the convergence of virtually enhanced physical reality and physically persistent virtual reality. The metaverse, with its immersive and interactive capabilities, is reshaping the land [...] Read more

Journal Article
Budget deficit and money holding when consumers live forever in an endogenous growth model
by Yasuhito Tanaka
Abstract
In this paper I will show that budget deficit (or fiscal deficit) is necessary to achieve full employment under constant prices or inflation, using a model of endogenous growth in which consumers hold money for the reason of liquidity and live forever. Budget deficit need not be offset by future budget surpluses. I consider the continuous time case by taking the limit of the di [...] Read more

Journal Article
A study on the perception towards the impact of inflation of people of Gujarat state
by Kalpesh Gandhi
Abstract
Economy has various stages which have been described as economic cycle and due to that the circulatory movement observed, some have faster cycle some have longer cycle which depends on numbers of factors and from that inflation is an important segment. Various terms have been described for inflation, in simple meaning when price of different commodities have been raised compare [...] Read more
Hit Affiliation:
Department of Commerce, Assistant Professor at Government Arts and Commerce College Jafrabad, Jafrabad, India

Journal Article
The Impact of Carbon Emissions Trading on the High Quality Development of Manufacturing Industry - The Evidence from China
by Ying Li  and  Changgeng Zhu
Abstract
Carbon emissions trading is an important part of emission reduction policy tools, and manufacturing is the foundation of a strong country. This paper explores the impact of carbon emissions trading pilot on the high-quality development of manufacturing industry by using the double difference method. It is found that carbon emissions trading can significantly promote the high-qu [...] Read more
Hit Affiliation:
School of Economics, Tianjin University of Commerce, Tianjin, China

Letter
Renewable Rush in Syria Faces Economic Crisis
by Mohamad Abou Houran  and  Abd Alwahed Dagestani
Abstract
Since 2011, the conflict in Syria left the country with a devastating energy sector and fragile economy. The residents struggle daily to live with only two hours a day of electricity. The crisis encouraged some Syrians to assemble photovoltaic (PV) panels to generate energy. Unfortunately, the geopolitical risks, the inflation, and displacement are making the situation worse. T [...] Read more

Letter
Transforming personal finance thanks to artificial intelligence: myth or reality?
by Edouard Augustin Ribes
Abstract
Current societal challenges related to retirement planning, healthcare systems’ evolution and environmental changes require households to pay a closer attention to their personal finances. This in turns calls for the associated industry to transform and scale. To do so, the personal finance industry could potentially leverage artificial intelligence tools for which there [...] Read more

Journal Article
An Empirical Study of the Policy of Low-Carbon City Pilot on the Level of Green Technological Innovation
by Xiaojun Liu , Hongyuan Bi  and  Yu Teng
Abstract
The low-carbon city pilot is an important policy for promoting sustainable development and addressing climate change. The level of green technological innovation is a significant driving force for China's transition to high-quality development and the realization of carbon peaking and carbon neutrality goals. This essay takes the panel data of 30 provinces in China from 2008 to [...] Read more
Hit Affiliation:
School of Economics, Tianjin University of Commerce, Tianjin, China

Journal Article
Analysis of the impact of China's manufacturing export trade on carbon emissions
by Yujing Wang , Xiaoyi Fu  and  Yu Teng
Abstract
Since the Industrial Revolution, the emission of carbon dioxide and other greenhouse gases by human production activities has increased year by year, and the greenhouse effect has also increased. A series of problems, such as global warming, melting of the Antarctic continent, sea level rise and frequent occurrence of extreme climate, have attracted the attention of countries a [...] Read more
Hit Affiliation:
School of Economics, Tianjin University of Commerce, Tianjin, China

Letter
Money holding and budget deficit in a growing economy with consumers living forever
by Yasuhito Tanaka
Abstract
I examine the problem of budget deficit in a growing economy in which consumers hold money as a part of their savings in the case where consumers live forever. For simplicity and tractability I use a discrete time dynamic model and Lagrange multiplier method. In the appendix I briefly explain the solution using a discrete time version of the Hamiltonian method. I will show the [...] Read more

Journal Article
Family Rules, Employment, Fertility and Women’s Empowerment: Evidence from a Developing Country
by Safdar Ullah Khan , Arthur H. Goldsmith , Gulasekaran Rajaguru  and  Ahmad M Khalid
Abstract
This research investigates the determinants of women's empowerment within households in a developing country. The investigation specifically focuses on the impact of employment and fertility, considering constraints imposed by family rules that play a pivotal role in shaping women's empowerment. The theoretical framework outlined in this study posits a simplistic model demonstr [...] Read more
Hit Affiliation:
The Williams School of Commerce, Economics and Politics, Washington and Lee University, US

Journal Article
Does the foreign negative list system aggravate domestic banking industry risks?
by Zineb Hminna , Xuehuan Lu , Tianlei Dai  and  Huiping Gao
Abstract
In the context of the continuous deepening reform of the foreign investment negative list system and the increasing pressure on financial risk prevention and resolution, it is of great significance to study the impact of the foreign investment negative list system on banking risks. This study is conducted on the basis of systematically sorting out the mechanism of the foreign n [...] Read more

Journal Article
Renewable green oil as a low-cost option for large-scale, long duration energy storage to produce on-demand electricity
by Ajit Sapre  and  Amit Gawade
Abstract
The rapid growth of renewable solar and wind energy necessitates extensive, long-term energy storage solutions to stabilize the electric grid and address the intermittent nature of these sources. In the absence of cost-effective long-duration, large-scale (LDLS) energy storage, there is a risk of increased disruptive blackouts and brownouts as intermittent energy sources approa [...] Read more