The issue of food security has become a global challenge, and it is therefore crucial to seek measures to ensure food security. As an emerging economic model, the digital economy is regarded as the most effective tool for the modernization of agricultural development. As a large food-producing country, China faces serious problems of agricultural non-point source pollution and food loss and waste. The purpose of this study is to explore the impact of digital village construction on food security. We measure the level of digital village construction and food security by entropy method and use the spatial Durbin model to analyze them. In this paper, we found that digital village construction facilitates food security not only in the region but also in neighboring regions. In addition, we found that the promotion effect is significant in main grain producing regions, while the opposite result is found in non-main grain producing regions. We hold that the application of the digital economy in the countryside has played an obvious role in promoting food security in main grain producing provinces, and provides important experimental evidence for reference to ensure food security in the future.

Grain trade plays a critical role in global grain security and the balance of grain supply and demand across countries. As globalization progresses, the complexity and diversity of grain trade have become increasingly prominent. Its significance extends beyond the economic sphere, directly impacting social stability and international relations. The dynamic development of grain trade is influenced by a variety of factors, including climate change, international economic policies, technological advancements, and geopolitics. At the same time, the complexity of global grain supply chains, the uncertainty of international trade policies, and the frequent occurrence of extreme climate events pose significant challenges to the smooth operation of grain trade. In recent years, there has been growing attention in the international community on how to achieve the sustainable development of grain trade by optimizing policies, strengthening international cooperation, and promoting technological innovation. This study systematically reviews the existing literature on grain trade, providing a comprehensive summary of the research landscape, covering factors influencing grain trade, development trends, supply chain management, and risk management. The goal is to provide a systematic analysis and insights for both academics and policymakers, as well as directions and references for future research. Additionally, the study explores how grain trade has maintained resilience amid global crises such as the COVID-19 pandemic and climate change, and offers strategic recommendations for achieving global grain security. This research aims to further promote the sustainable development of grain trade systems and provide strong support for global grain security and socioeconomic stability.

This study aims to investigate the factors influencing consumers’ cognitive attitude towards the brands of products during their consumption willingness, behaviors and choices. Taking pork brands as an example, this study conducts a questionnaire by using a random sampling method in 165 farmers’ meat markets and 54 supermarkets in Tianhe District, Yuexiu District, Liwan District, the representative districts in Guangzhou city in China, and obtains 1,050 valid observations of the pork consumers. The empirical results via a logit regression show that the factors significantly enhance consumers’ brand cognitive attitude include younger age; lower perception of product safety; less cognition of green food, frailer awareness of fresh, cold, and frozen meats, as well as weaker ability to identify a specific product. Also, stronger consumers’ brand attitude results from larger amount of money spent in a single purchase, stronger cognition of nuisance-free food, and higher identification of different types of pork meats.